Specialist eCommerce SEO Agency

We help eCommerce businesses sell more products by driving more organic traffic through sustainable eCommerce SEO services.

We get results, without risking your business with shady tactics.

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    Sell more with proven eCommerce SEO services.

    With effective eCommerce SEO you can increase online sales whilst lowering your reliance on paid ads. As an eCommerce store you shouldn’t rely just on one traffic source, this is just as true with SEO. To get success with SEO, you should have a proper eCommerce SEO strategy. Get in touch today to find out how we can increase online sales for your eCommerce store.

    Our Manifesto

    As a specialist eCommerce SEO agency we have a lot of experience helping businesses of all backgrounds to sell more of their products through SEO.

    eCommerce businesses live and die by their ability to drive relevant traffic that converts into customers.

    We help businesses do that with sustainable growth through effective SEO. We build systems that are sustainable, and most importantly never put your site and business at risk.

    Our goal is to build systems and assets that will pay SEO dividends for years to come.

    Whether you’re just starting to grow your organic traffic, or you’ve been investing in SEO for years. We can help take your business to the next level.

    Get in touch today to have a no-pressure conversation about we can help you to grow your business.

    How We Work

    Strategy

    Every SEO campaign starts with an audit, that way we in agreement with you, we can best plot our course to get you where you want to be.

    Goals

    Not something we shy away from here, we are ambitious but realistic. So from the outset, we look at what would make this a success for your business.

    Do The Work

    This is where we spend most of our time, obviously. We can’t get you results without actually doing the work!

    Results & Improve

    We are always tracking what works and what doesn’t, this way we are constantly improving your campaigns.

    It worked for this client

    Before Arken

    This client was having a lot of success with social and paid advertising, but organic was slow going.

    After Arken

    Since working with us, they have increased organic traffic over 150%, and sales through organic have skyrocketed!

    Over doubled in sales, during a pandemic…

    and these too

    Our Proven Approach To Doing SEO For Your Business

    Strategy & Keyword Research

    Every campaign regardless whether it is in eCommerce or not, should begin with keyword research. Without knowing where you want to go, how can you plan how to get there?

    Keyword research from eCommerce SEO is a little bit different, predominantly we are going to want to be ranking our product and category pages. But we are also going to focus on creating content further up the buying funnel. 

    For example, a mattress company might create content around getting a good night sleep. Not only will this add relevant traffic, creating guides like this will help us a lot when it comes to link building further down the line.

    Technical SEO for eCommerce

    eCommerce websites will have a lot of product pages, and we need to make sure that they’re crawlable, indexable and aren’t being canonicalised as these are all common issues when it comes to doing SEO on eCommerce websites.

    We carry out a full audit on every website we work on, but these are the areas of focus when it comes to eCom.

    Having a technically sound website is going to help the rest of our work be that much more effective.

    Content Creation & Optimisation

    Unless you’re creating a website from scratch (then we aren’t the right fit anyway!) you’ll have a lot of the product & category content already written. At this point, we will be going through and improving and optimising your product & category pages.

    We will then begin work on creating any additional content that we found that was needed from our keyword research.

    Asset Creation

    We mentioned earlier that eCommerce sites tend to struggle when it comes to backlinks, this is because they tend not to have much link worthy content. At this stage we want to create assets that will make our outreach easier by actually being link-worthy.

    We will be creating content that is not only useful and relevant to your market, but where possible it will have its own search demand. The reason we create useful content that has a search demand is that it will pay dividends (in form of backlinks!) for as long as it’s relevant and up to date.

    Outreach

    Unfortunately the adage “build it and they will come” doesn’t really work when it comes to sustainable SEO growth. We need to build it, and then tell people who can share it with an audience about it. 

    Our outreach won’t embarrass you, you don’t have to worry about us with your brand. We care about your brand and appearance and do creative outreach campaigns that are GDPR compliant.

    Interested? Book a call now to get started.

    Got any questions?

    If you don’t know what SEO is, you’re probably in the wrong place. But for those of you who do not know that Search Engine Optimisation (SEO) is. SEO is optimising things (not always sites) for search engines, the biggest are Google, Youtube & Bing. But any search engine can be optimised, eBay & Amazon are other examples.

    This isn’t something that we can simply answer, most of our clients will see progress within the first 3 months of working with us. How much depends on a lot of factors, such as the market you’re in, your starting point, and the age of your website. 

     

    However the more competitive markets can take from 4-16 months to see huge results.

    It depends. Typically we don’t take on clients with a lower budget than £1000/month, however this does change depending on your market. For example a local business might cost less. The best thing is to get in touch and we can give you a better idea of the cost.

    After you get in touch (unless you’ve booked a meeting directly), we go ahead and do some initial research on your business to see where you are currently. Then we’ll get together to have a quick chat about your business and the goals you hope to achieve. From then we can see if we’re a good fit for each other.

    We have a lot of methods, as any company should. These include:

    • Linkable Assets - Our personal favourite
    • Images
    • Digital PR
    • Guest Content
    • Skyscraper

    We tailor our approach depending on the market.

    No. The reason we don’t offer ‘packages’ is more often than not people will misbuy a package thinking that they need X to rank their site. When in actual fact they need X + Y or they overbuy and spend too much money. 

     

    We do have set fees for certain tasks, such as an audit (size dependant), but we stay away from packaging a monthly service because we tailor it to what your business needs.

    Absolutely, book a call and we can go through the steps needed to sort it.

    Monthly reporting with all the KPI’s, such as rankings, traffic, local visibility (for local campaigns) and revenue.

    Most businesses can benefit from SEO, eCommerce and local are perfect for SEO.

    A linkable asset is something that will be of use to other websites, think along the lines of calculators or just a general information piece. 

     

    For example, here is a great piece on Ahrefs that explains the process in more detail